News & Announcements
FOR IMMEDIATE RELEASE
American Marketing Association Selects Copernicus as Content Partner
Copernicus joins select group providing insights to marketing professionals
September 15, 2008 (Boston, MA)— The American Marketing Association (AMA) selected Copernicus Marketing Consulting and Research as an exclusive content partner for the association’s web site, www.marketingpower.com. Copernicus joins a small select group of partners providing, new, relevant, and insightful information about different marketing topics.
“The American Marketing Association is dedicated to providing quality information to today’s marketing professional, enabling them to make better decisions faster and increase their competitive advantage,” explained the AMA. “We are committed to partnering with world-class organizations to provide our membership and customers with the most relevant and valuable content available.” Other content partners include the prestigious management consulting firm McKinsey and the think tank, Society for New Communications Research.
“We feel honored to have the largest marketing association in North America invite us to share our thoughts and perspectives on burning marketing issues with the hundreds of thousands of marketers around the world who come to the AMA's website for help,” said Kevin Clancy, chairman of Copernicus and author of Your Gut Is Still Not Smarter Than Your Head. “When we opened our doors for business, we made it the mission of the firm to change the way people think about and practice marketing and this partnership with the AMA brings us closer to achieving it."
The AMA selected pieces from Copernicus' award-winning website www.copernicusmarketing.com and the firm’s monthly marketing newsletter, The Copernicus Mzine. For nearly eight years, The Mzine has delivered entertaining and educational articles on trends, issues, and other hot buttons ripped from the headlines of marketing and business news; best (or in some cases, worst) practices; topical studies; expert interviews; and marketing books. Copernicus’ marketing newsletter is delivered via email and is absolutely free. Subscription information is available on the company’s website.
Visit www.marketingpower.com for a complete list of Copernicus content and for the complete announcement visit http://www.prweb.com/releases/2008/09/prweb1337914.htm.
For more information, contact:
Ami Bowen
(617) 449-4179 or ami.bowen@copernicusmarketing.com