The SMART Solution for Consumer Brands

Rev Up Your Marketing Spend With a SMART Consumer Marketing Strategy

Do you have LESS money to spend on marketing but MORE pressure to deliver growth? When you need to "economize" your marketing budget—and fast!—the Copernicus SMART solution makes it possible for you to spend less AND get more with high ROI answers to critical consumer marketing strategy questions about media and messaging.

Now that's SMART!

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  • Speedy—you get the information you need in about 30 days.
  • Modern—you can tap into our innovative optimization models to improve marketing ROI.
  • Actionable—clear and specific guidance on how to optimize the media plan.
  • Reasonable—a "right-sized" version of a major consumer marketing strategy study means you don't need the big bucks to get help.
  • Targeted—you walk away with razor-sharp insights on the buyers that offer the highest profit opportunity and the message that will draw them to your brand.


Learn more
about the leading-edge tools that drive the revved-up results you get from the Copernicus SMART Solution:

  • Profit-Directed Targeting delivers a unique "strategic value target."
  • The "Brand Beacon" develops more powerful communications and messaging.
  • Copernicus Media Tools identifies more efficient media plans aimed at the "strategic value target."

We will work closely with you on the most immediate marketing strategy decisions for you and your brands. SMART is specifically designed for consumer marketers seeking urgent help with media planning and messaging. With SMART guidance your marketing plans will deliver the highest return on investment.

Ready to talk?

Chuck Sakany
Senior Vice President, Client Relationships
(772) 234-6604
chuck.sakany@copernicusmarketing.com