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Intuitive Marketing



Based on the results of a 50-question marketing IQ test given to a national sample of more than 1000 CEOs, Copernicus has found that the average marketing IQ of senior executives is just 79 (with 100 being 'average' and 160 the top score possible). Just 10 points less, and the average business executive would have been ranked as an "Intuitive Marketer." The following quick Marketing IQ Test will help you assess where your stack up against your peers in marketing knowledge.

Simply read each question and mark the answer True, False, or I Don't Know. If you don't know, you're better off choosing "I don't know" rather than guessing. In this test, as in the real world, you pay a penalty for a wrong decision. After you answer each of the 20 questions, your quiz will be automatically scored.

Good luck!

Take the test!


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