Copernicus has signed on as a sponsor of the 2012 Shopper Marketing Summit, April 16-18, at the Westin O’Hare in Rosemount, Illinois.
“The Shopper Marketing Summit is much more than your average conference,” explains the Path to Purchase Institute, the organzation behind the Summit.
“It’s a gathering of industry intelligence; an intimate setting where senior-level executives across the entire ecosystem of shopper marketing-–consumer product marketers, retailers, agency executives and solution providers-–converge over three days to collaborate, learn and share experiences and insights about the ever-evolving path to purchase.”
On Day 2 of the Summit, Copernicus will host the Mobile Solutions track, featuring four in-depth presentations on this increasingly hot topic for shopper marketers:
Beyond the Check-in: Using Mobile to Close the Purchase Cycle
Doug Galen, Chief Revenue Officer, Shopkick, Inc.
W. Don Wortley, Digital Marketing Manager, Best Buy
Using Mobile to Engage Customers Along the Path to Purchase and Beyond
Dan Cooke, Director, Digital Shopper Marketing, Kellogg Co.
Jeff Hasen, CMO, Hipcricket
Mobile Shopper Marketing 2015: The Future of Shopper Intelligence Through Smartphones
Corrine Sandler, CEO, Fresh Intelligence Research Corp.
LBS - Location Based Shopper?
Patrick Moorhead, SVP, Group Managing Director - Mobile, DraftFCB
For more information about the Shopper Marketing Summit and to register, visit shoppersummit.com.